ChatGPT interviews Yasmin Qureshi, founder of Muslim Made Media

We’ve had a fantastic month showcasing Muslim creatives and entrepreneurs for our very first theme of the month, Start with Bismillah. Our goal was to showcase Muslim creatives and entrepreneurs who, like us, are new on the scene. To recap, we interviewed the founders of The Muslim Ticket, Deed Ring, My Muslim Mentor, and Sister Station Podcast.

As the month comes to an end, what better way to bid farewell than with an interview with the founder of Muslim Made Media herself? We requested your questions, but didn’t get responses, so naturally we turned to ChatGPT 😅

In today’s article ChatGPT interviews Yasmin, founder of Muslim Made Media. Read on to get to know Yasmin, her mission, and plans for the platform.

Yasmin, founder of Muslim Made. Photo by Chloe Price.

Let’s start with you — who is Yasmin?

My name is Yasmin Qureshi, I’m 35, and based in Wolverhampton. I have a degree in Photography, and a background in healthcare and digital marketing simultaneously. My role in healthcare paid the bills and my digital marketing experience was gained from starting (and stopping) various projects and businesses since 2013—blogs, freelance photography, a wellness start-up, and a YouTube channel to name a few!

In 2024 I quit healthcare to pursue a career in Digital Marketing. I managed to land an apprenticeship at a small digital marketing agency, but had no choice but to quit 6 months later following issues with both my managers. Whilst working at the agency, I realised I’d gained so much experience over 10+ years of marketing my own projects and businesses. This gave me the confidence to go freelance. Soon after leaving the agency, I set up Marketing With Yasmin, and a month later I re-launched Muslim Made Media.

My personality is quite chilled out, but I’m also very spontaneous, adventurous, and never short of exciting new ideas and hobbies to try. In 2024 I traded my car for a micro-van, did a cheap no build conversion, and travelled across the UK all summer, turning my vanlife dreams into a reality.

Oh, and I think I’ve got ADHD and am awaiting an assessment. Let’s just say I’d be very surprised if I’m not diagnosed!

What inspired you to start Muslim Made Media?

This is the second time I’ve launched Muslim Made. The first was at the end of 2024, and the second in June 2025. I have a habit of starting projects and quitting as soon as the excitement wears off (hello undiagnosed ADHD!) but this time, I’m determined to make Muslim Made a success because I want this project to be my contribution to serve the ummah.

Both times I was inspired by creative magazines and thought it would be awesome to launch one just for Muslim creatives. With a background in digital marketing and a love for writing, I knew I could make Muslim Made into something truly special. I also felt a real need to push back against the narrative about Muslims in mainstream media. I want to show the world we’re capable of doing amazing things.

A photoshoot for Yasmin’s wellness brand, shot by Chloe Price.

What is the mission behind Muslim Made Media?

My mission and purpose behind Muslim Made is to showcase Muslim creatives and entrepreneurs in order to help them get discovered by the wider Muslim community and beyond. As Muslim Made grows, so will its reach, which will benefit those featured for years to come, inshaAllah.

I also want to create opportunities for Muslim’s to find employment and freelance gigs with Muslim-owned brands. I’m not exactly sure how I’ll do this just yet, but I’m certain Allah will bring clarity as time goes on.

Why is it important to create space specifically for Muslim creatives and business owners?

I’m sick and tired of the misrepresentation of Muslims across mainstream media. You see it in the news, TV, and films. Muslims are capable of benefitting not just the Ummah, but wider communities too. As Subina mentioned in her interview for The Muslim Ticket,

“I realised we were lining the pockets of those that don't align with our morals and ethics, and we need to be across every single industry and put back into the Muslim ecosystem instead.”

Statistics show that Muslims face the lowest employment rates and earnings in the UK. Why should we be left behind? I want to be part of a narrative where Muslims push back against the one created about us. Muslim Made is my contribution towards that.

Morocco, 2024. First solo trip abraod.

What impact do you hope to have with Muslim Made Media?

I want Muslim creatives, entrepreneurs, and brands to be discovered through Muslim Made. I want to represent and help Muslims become more visible not just amongst the Ummah, but in the wider community where they can be of service.

I truly believe we’re capable of achieving great things, whilst building ethical businesses for the greater good of humanity.

How do you choose the people or stories to feature?

If I come across a brand or individual whose work I instantly fall in love with, I’ll introduce myself and Muslim Made to them via DM or email. When receiving submissions, I take a look at their website, portfolio, socials, and overall vibe of their brand to decide if they’re the right fit for Muslim Made and its audience. So far I’ve been open to featuring all Muslim creatives and entrepreneurs, however, I’ll be more selective moving forwards. Here’s why:

The first four interviews have truly set the foundation for Muslim Made’s future. Every person and brand featured this month are benefitting the Ummah in an important way: Subina is creating a Muslim events and ticketing platform, Arjuan is helping Muslims build a dhikr habit, Fariya and the My Muslim Mentor team are helping young Muslim professionals and students kickstart their careers, and Muminah is amplifying Black and Muslim women’s voices. It’s important for me to continue showcasing the same level of value to my audience moving forwards.

I’ve also realised, especially since reading The Heart of Design by Peter Gould (review coming soon!), that passion alone isn’t enough. I want to see God-consciousness in every person and brand I feature, because it’s through God-consciousness that you’ll truly benefit the Ummah.

What has the journey been like so far — any challenges or surprises?

Alhamdullilah, it’s been awesome! I’ve truly enjoyed engaging with and getting to know so many Muslim creatives and entrepreneurs who are doing such amazing and purpose-driven work. Muslim Made is still young, but as it grows, every brand featured will continue to benefit by being discovered on our website for years to come, inshaAllah.

I was surprised to receive so much support and encouragement. I honestly wasn’t expecting it, and it’s definitely helped me believe in myself and in everything Muslim Made can become.

The thing I’ve found most challenging is figuring out how Muslim Made can continue to benefit the Ummah even after leaving this dunya. I want this to be a form of sadaqah jariyah. InshaAllah, I’ll figure out how to do that as time goes on.

What can readers or followers expect next from Muslim Made Media?

InshaAllah, you’ll continue to discover people and brands that will benefit you, your family, and the Ummah.

I have a lovely little line-up confirmed, including a book review of The Heart of Design by Peter Gould and an interview with Umar Salaams, founder and CEO of Halal Records. I also have a few unconfirmed brands lined-up, which will be finalised soon. Aside from that, it’s a matter of discovering more faith-aligned creatives and brands.

And finally, how can people support your work?

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